Pitching your book to retailers for in-store placement consideration and events is essential for book promotion and sales. To a first-time author, this process can be difficult to navigate. We’ve outlined our dos and don’ts for pitching to retailers below to make things a little easier!Dos:DO know what your retail
It’s a tale as old as time: as an author, it’s always important to have some sort of platform to promote your book. Whether this is a Facebook page geared toward friends and family, or a large Twitter account with thousands of followers, having an audience to post about your
You’ve decided you want to embark on the creative, rewarding, and sometimes frustrating journey that is writing a book—and, you’ve decided when you want to publish it. The next step is developing a strategic, realistic writing timeline that gives you enough room to fully develop and redevelop your manuscript
The holiday season can be a great time to release a book, but it requires some planning! Check out our 5 tips below on how to publish a book in time for the holidays.1. Determine if your book has a significant tie to the holidays.Before you settle on publishing a
To a first-time author, the award submission process can seem daunting. To shed some light on the subject, we chatted with Lori Orlinsky, #mascotauthor of Being Small (Isn’t So Bad After All) and the recent First Place Winner in the Children’s Category at the Author Academy Awards! She shared her
It’s National Author’s Day, and we’re showcasing some of our outstanding #mascotauthors! From adult financial and self-help titles to whimsical and humorous children’s books, our eclectic mix of genres and authors have something for every reader.We’re kicking off this blog with our adult title authors, who’s wise words and impressive
By Naren Aryal, CEO and Publisher of Mascot Books and Amplify PublishingCustomers love Amazon. The company started as an online marketplace for books, but it soon expanded into just about every product category, from A to Z, offering low prices and an incredibly efficient shopping and home delivery experience.At Mascot
By Acquisitions Editor Jess Cohn
Everyone has had a favorite book that when they cracked open the spine, smoothed out the first page, and starting reading, they just couldn’t stop. The first chapter sucked them in and carried them all the